Apps

App user acquisition
beyond the install.

Banking, fintech and consumer apps. Campaigns priced and optimised on the events that define a customer.

Fintech & banking

A user only counts once KYC is complete

We build campaigns for banks and fintechs priced on completed registrations or funded accounts, with tracking configured on the events your MMP treats as final.

Consumer & subscription apps

Photo, lifestyle, subscription

CPI with post-install event guarantees, or CPA on purchase.

Rewarded inventory

Buying engagement, not installs

Most incentivised traffic disappoints because it is bought on installs. We structure cost-per-engagement campaigns instead: the user is rewarded for reaching a real milestone in the app, such as a completed KYC, a subscription or a first order.

Measurement & reporting